A Study on Consumer Perception Towards Upi Based Mobile Wallet Application

This study focuses on understanding consumer perception towards UPI based digital payment systems. UPI has become one of the most used digital payment methods due to its convenience, speed, and security. Consumers today prefer cashless transactions through mobile applications. The study mainly analyzes how UPI payments influence consumer payment behaviour and daily transactions. The research also highlights factors such as ease to use, security and reliability that affect consumer satisfaction. The findings show that UPI plays an important role in promoting digital payments and improving the overall payment experience.