What question did this study set out to answer?

To highlight Kate Ledger's role in strategic enrollment and outreach at ODU.

April 26, 2026Enrollment Management Report0 citations

Old Dominion's Kate Ledger: Marketing success

Key Points

To highlight Kate Ledger's role in strategic enrollment and outreach at ODU.
Leadership role at ODUGlobal
Experience from University of Pittsburgh
Focus on strategic enrollment management
Enhanced strategic marketing approaches in online education
Increased outreach efforts leading to better enrollment outcomes

Abstract

After a variety of roles at the University of Pittsburgh, Kate Ledger has landed at ODUGlobal, the online education arm at Old Dominion University. The new Associate Vice President for Strategic Enrollment and Outreach hasn’t physically left Pittsburgh but is using her experience to drive strategic enrollment management at the Norfolk, Virginia‐based ODU.

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Cite This Study

Donna Talarico (Fri,) studied this question.

synapsesocial.com/papers/69edad274a46254e215b4dec https://doi.org/https://doi.org/10.1002/emt.70057