Nowadays, Global Value Chains (GVCs) play a vital role in job creation, income generation, knowledge diffusion, and productivity growth. However, significant disparities exist across countries in terms of their integration into GVCs, and Tunisia is no exception to this pattern. In this regard, the question about factors that influence GVCs’ participation is yet to be discussed, to formulate and implement appropriate strategies and reforms. Thus, using firm-level data from the 2025 World Bank Enterprise Survey, this paper examines the role of female leadership and innovation in determining Tunisian firms’ participation in GVCs. Participation in GVCs is captured by a dummy variable indicating the firm’s export and import status. Estimation results from the logit model show that female representation in decision-making positions significantly increases the likelihood of firms’ participation in GVCs. The results also highlight the importance of process innovation in GVC participation, while product innovation appears to have no significant effect. Notably, when firms combine both types of innovation, their likelihood of joining GVCs increases further. Regarding control variables, firm size appears to be an important determinant, as larger firms display a greater tendency to participate in GVCs. The findings further indicate that firm certification and foreign equity participation significantly promote integration into GVCs, while corruption constitutes a major constraint on the integration of Tunisian firms. From a policy perspective, these findings highlight the need to rethink industrial policies, with a stronger focus on process innovation as a key lever of productive sector modernization. Achieving this transformation also requires the development of an inclusive policy ecosystem that supports meaningful and sustainable progress in female’s leadership representation.
Gritli et al. (Sun,) studied this question.