Networking is an essential part of a successful business career. While it seems easy on paper, there are several barriers that prevent people from actively engaging in networking, one of the most prominent barrier being lack of conversational skills. This exercise with its bingo-like mechanics promotes small talk and casual pursuit of predetermined networking goals. Building upon “small-world phenomenon” and “strength of weak ties” theory, the exercise creates an environment where it is possible to understand dynamics and benefits of networking rapidly while giving a chance for participants to find their own style. The activity is suitable for undergraduate students in business and management–related programs.
Sağlam et al. (Wed,) studied this question.