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April 1, 2026Recruiting & Retaining Adult Learners0 citations

AI virtual assistants gaining ground in admissions

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DTDonna Talarico

Key Points

  • This research aims to explore the role of AI-powered chatbots in college admissions processes.
  • Assessment of colleges using AI chatbots
  • Evaluation of recruitment strategies
  • Analysis of chatbot effectiveness in enhancing communication
  • AI chatbots are increasingly integrated into admissions processes
  • They improve communication efficiency during recruitment
  • Human connection still remains crucial despite technological advancements

Abstract

While nothing beats human connection, some colleges and universities have been implementing AI‐powered chatbots into their digital recruitment efforts.

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Cite This Study

Donna Talarico (2026) studied this question.

synapsesocial.com/papers/69ccb75916edfba7beb89352https://doi.org/10.1002/nsr.70055
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