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September 20, 2024Eduvest - Journal Of Universal Studies

Trans-Parasocial Relationship on TikTok Live Shopping: A Netnography Study of Streamers and Audiences Interactions

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Authors

ALAzizah LaurensiaNENiken Febrina Ernungtyas

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Cite This Study

Laurensia et al. (2024) studied this question.

synapsesocial.com/papers/68e57d47b6db64358751cfa0https://doi.org/10.59188/eduvest.v4i9.1745
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1From screen to shopping cart: The effect of congruence, wishful identification, and source credibility on live streaming shopping in Indonesia2024 · 1 citations
  2. 2Live shopping as a participatory spectacle: The intersection of user practices, platform affordances and governance regimes in the repurposing of TikTok LIVE for e-commerce2026
  3. 3The Influence of Live TikTokShop in Building Customer Trust and Customer Engagement through Perceived Value2024 · 3 citations
  4. 4The Effects of Consumer’s Approach Behaviors on Purchase Intention in TikTok Livestream: The Closer Look at Consumer’s Attitudes2025 · 1 citations
  5. 5Actual Purchase on TikTok Live Streaming Commerce: An Analysis of Utilitarian Shopping Value and Attitude Toward Electronic Live Streaming2024 · 2 citations