Saudi women’s stories: building leadership

Purpose Saudi Arabia has faced widespread gender gaps, discrimination and inequality; however, with Vision 2030, government reforms and changes in the laws, there has been improvement in women’s rights. Saudi women today are better educated, more informed and have greater workforce participation. Despite these advances, women have limited opportunities to hold leadership positions. The purpose of this study, therefore, is understand how women who have attained leadership positions achieve and succeed. Design/methodology/approach In this paper, the researchers describe Saudi women’s leadership experiences as expressed in semi-structured interviews with eight women working in leadership positions. Analysis of transcripts aims to identify the challenges and supports these leaders experienced. Findings Several themes emerged from the analysis: sociocultural factors, impact of societal change and supports for career development. Sociocultural factors such as the impact of religion, education, women’s roles and modesty and gender mingling play a significant role in determining the success of women leaders. In addition, supports for career development such as competency for the job, role models, management support and continued professional development were identified as important to the success of these women leaders. Practical implications Results of this study have practical implications for educational institutions including teaching women to navigate change in the country and to self-advocate. Implications for organizations include corporate diversity and equity training and policies. Social implications To implement the reforms within Vision 2030, government policies and society needed to change. This challenges traditional conservative religious ideologies. Being aware of this, the government initiated public awareness campaigns to create a supportive environment for change. These changes have impacted society, including women’s roles. Originality/value This paper provides analysis of original data from women leaders during a time of government reform and societal change in Saudi Arabia. It discusses the significance of Islamic feminism and Vision 2030 in shaping the opportunities available to women leaders.