Deepfake, Disinformation and Social Media

Abstract: The advancement of Artificial Intelligence (AI) has uplifted the era of new possibilities. Along with the limelight positive aspects, there are some neglected negative aspects as well. With growing stardom, popularity and the need for power, AI and deep fakes have seen tremendous growth. Challenging the notions of privacy, identity and consent, AI clones and deepfake technology overshadow the reality and authenticity, producing fakely-realistic audiovisual contents. This paper deals with the impacts of AI clones and deepfaces, and lists out the possible solutions to reduce their impact.