Purpose This paper aims to explore Dialogic Accounting and Accountability (DAA) processes in setting up and collectively managing two New European Bauhaus (NEB) projects, with direct connections to the social and environmental goals of the European Green Deal (EGD). Design/methodology/approach This study uses an autoethnographic approach, which includes three years of participant observations and field notes, 16 semi-structured interviews with project stakeholders and production and analysis of documents and reports. Findings The projects must be understood holistically as tackling the three pillars of NEB: sustainability, esthetics and inclusion. DAA processes can enhance the success of grassroots-led NEB projects when accountability is understood not as a process ending with formal project reporting, but as an ongoing, participatory dynamic that continues beyond the official conclusion of the project. Practical implications According to the present findings, DAA helps align community needs with the transformative goals of European projects, thereby strengthening accountability mechanisms. NEB projects can support the direct application of DAA principles for their multilayered accountability structure, which emphasizes the mutual accountability between citizens and institutions. Social implications This study provides elements to corroborate the social dimension of the EGD. It also promotes an inclusive approach to community accountability that incorporates diverse perspectives and values in collectively managing projects. Originality/value To the best of the authors’ knowledge, this study is one of the first attempts to autoethnographically analyze, from an accountability perspective, community NEB projects over a lengthy period. It provides a detailed account of a relatively recent initiative that has been primarily studied in other fields.
Marengo et al. (Fri,) studied this question.