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March 22, 2026Open Access

Analysis of Markup Pricing and Market Dynamics: A Comparative Study of Telkomsel and SK Telecom

Key Points

The research aims to analyze markup pricing and market dynamics in the telecommunications sector by comparing Telkomsel and SK Telecom.
Comparative analysis of Telkomsel and SK Telecom.
Examination of marginal cost and price elasticity of demand.
Assessment of competition, market structure, and regulation.
Identified how markup pricing varies between the two companies.
Showed the influence of market structure on pricing strategies.
Highlighted differences in profitability and consumer welfare between the countries.

Abstract

This study explores markup pricing and market dynamics in the telecommunications sector through a comparative analysis of Telkomsel and SK Telecom. By examining marginal cost, price elasticity of demand, markup pricing, and markup elasticity, it highlights how competition, market structure, and regulation influence pricing strategies, profitability, and consumer welfare in Indonesia and South Korea.

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Authors

Riris Nur Hamidah

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Institutions

Seoul National University

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Analysis of Markup Pricing and Market Dynamics: A Comparative Study of Telkomsel and SK Telecom

Key Points

Abstract

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Discussion

Authors

Actions

Institutions

References and Citations

Citation Network

Connected Papers

Discussion

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