The rapid expansion of India’s gig economy has reconfigured urban labor markets, particularly through app-based food delivery and ride-hailing platforms such as Swiggy and Zomato. The emergence of ten-minute delivery models represents a structural shift toward an “economics of speed,” wherein time compression becomes a primary competitive strategy. This study presents findings from an exploratory pilot survey of 26 gig workers to examine demographic characteristics, work intensity, income patterns, safety risks, psychological stress, and perceptions of institutional recognition. The findings indicate that gig work within the ten-minute delivery ecosystem is predominantly performed by young urban males aged 21–30 years, with educational attainment largely limited to secondary and higher secondary levels. Employment patterns reveal increasing full-time engagement, with most respondents working between 4–8 hours daily and a significant proportion exceeding 8–10 hours. Monthly earnings generally range between ₹20,000–₹30,000, and digital payment usage is universal, demonstrating deep integration into India’s formal digital economy and GDP measurement systems. However, the survey highlights systemic vulnerabilities. Over 92% of respondents reported that instant delivery targets create unsafe operational conditions, and 100% witnessed overspeeding linked to penalty-based incentives and rating anxiety. Workers expressed strong support for regulatory intervention, including minimum delivery-time standards and formal registration mechanisms. The study concludes that ten-minute delivery systems institutionalize digitally controlled, high-risk labor, necessitating urgent policy responses to ensure worker safety, dignity, and social security inclusion.
Ghosh et al. (2026) studied this question.
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