Social Science in the Age of AI: Unveiling Opportunities, Confronting Biases, and Charting Ethical Pathways

Artificial intelligence (AI) has become a significant paradigm of methodology and epistemology in the social sciences. Machine learning (ML), natural language processing (NLP), and generative models enable researchers to work with big, multimodal datasets, identify complex patterns, and recreate events in the social world in ways that previously were not feasible. At the same time, these innovations also lead to ethical challenges related to algorithmic bias, black boxes, data extractivism, and reinforced structural inequalities in welfare, government services, education, and criminal justice. The article critically questions the social sciences in the light of AI on three dimensions that are inextricably linked, namely: (1) the opportunities that AI provides to social-scientific inquiry; (2) the biases and constraints generated through data, models, and institutional application; and (3) ethical pathways that are necessary for the responsible governance of AI-facilitated research and decision support. The article is based on a scoping, critical thematic review of the recent literature, and its conceptualization of AI as a socio-technical infrastructure is that it produces knowledge and, at the same time, offers power. It explains the impact AI practices have on restructuring disciplines like sociology, psychology, political science, and policy analysis, and how it blindly predicts how data practices, design choices, and governance arrangements can either preserve or destroy existing hierarchies. The paper suggests an analytical framework synthesizing AI practices, social research practices, and governance structures in ethical frameworks. It argues that the emancipatory promise of AI in the social sciences is dependent on the attainment of something beyond principle-based claims of so-called ethical AI by operational governance mechanisms that make systems visible, debatable, and responsible in their respective situations.