Evolution of the research of cryptocurrency, social media, and its influence on the crypto market: A bibliometric and content analysis

Key Points

• This research aims to explore the relationship between cryptocurrency and social media and its influence on the crypto market.
• Conducted a bibliometric analysis to identify over- and under-explored themes in the literature.
• Evaluated how social media dynamics affect predictions related to cryptocurrency returns.
• Identified that existing literature predominantly examines social media's impact on cryptocurrency return predictions.
• Highlighted future research opportunities in regulatory, technological, and fraud-related dimensions.
• Noted significant long-term societal impacts within the crypto-social media context.