Price Risk Aversion vs Payoff Risk Aversion: A Gender Comparison through a Laboratory Experiment

Key Points

• Price risk aversion significantly varies between genders, influencing economic decisions.
• Female participants exhibited greater price risk aversion compared to male participants in controlled settings.
• Laboratory experiment assessed decision-making under risk, focusing on both price and payoff dimensions.
• Findings highlight the need for tailored economic strategies that account for gender differences in risk aversion.