Building similarity graph...
Analyzing shared references across papers
Loading...
Amalesh Sharma
Alok R. Saboo
Sourav Bikash Borah
International Journal of Research in Marketing
Texas A&M University
Georgia State University
Indian Institute of Management Ahmedabad
Building similarity graph...
Analyzing shared references across papers
Loading...
Sharma et al. (Thu,) studied this question.
www.synapsesocial.com/papers/69a75f9ec6e9836116a2b1d7 — DOI: https://doi.org/10.1016/j.ijresmar.2026.01.006